Technical SEO is a key component of website optimization that focuses on the technical aspects affecting search engine rankings. The goal of technical SEO is to ensure that search engines can efficiently crawl and interpret your website. This includes optimizing page load speed, URL structure, using the HTTPS protocol, and ensuring mobile-friendliness. Technical SEO also involves properly configuring the robots.txt file and XML sitemap to facilitate access to relevant pages by search engines. Implementing schema markup can enhance visibility in search results through rich snippets. Regular technical audits ensure your website runs smoothly, providing a better user experience and improved search engine rankings.
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