SEO optimization for search engines

How does SEO optimization work? Is SEO a one-time service or an ongoing process? How much does SEO cost?

Do you want to rank higher on Google?

Through the SEO optimization we perform, your website will:

be more visible for a greater number of keywords on search engines,
achieve better keyword rankings on Google and other search engines,
attract more visitors to your website,
generate more conversions thanks to relevant users.

By combining SEO analysis, technical SEO optimization, and keyword research focused on those important to you, we set the foundation for a long-term advantage over the competition together with you. We focus on improving user experience, optimizing technical SEO aspects, analyzing content, and providing recommendations for improvement — ensuring your site stays aligned with the latest algorithm updates.
We guide you through the entire process, from initial analysis to the implementation of customized SEO strategies targeting key terms. Our goal is to secure high rankings for your website on relevant searches, enabling measurable results and long-term conversion growth.

What SEO analysis includes and the steps of SEO optimization:

Monthly SEO report and keyword ranking check
Website SEO audit using specialized SEO tools
Review of Google Search Console reports and recommendations for improvements within Page Indexing and Page Experience reports
Keyword analysis, keyword research, and keyword mapping
User experience analysis (UX analysis) and improvement guidelines
Technical SEO analysis (checking indexing, crawling, sitemap, redirects, etc.)
Technical SEO guidelines for developers
Writing and adding meta tags in the CMS (content management system)
Guidelines for writing content for blogs and news
Writing/correcting meta tags based on the SEO audit
Checking sitemap and setting up sitemap within the robots.txt file
Google Search Console review of the robots.txt file and sending correction recommendations
Suggestions for URLs and website architecture

Writing redirects and setting them up within the CMS
Improving rankings of underperforming keywords
Website content analysis
Competitor analysis to assess your position relative to competitors
Analysis of pages with duplicate content (Canonical, no-index)
Guidelines for local SEO
Guidelines and implementation of structured data for Google search
Hreflang tags for multilingual websites
Optimization of Google My Business (GMB) page
Guidelines for improving website loading speed
Backlink analysis and recommendations
Backlink profile analysis - detection of bad backlinks
Analysis of crawled but non-indexed pages
Other SEO activities are defined after reviewing the project status, aimed at better organic positioning and improved user experience

SEO Case Studies

No case studies!

SEO Service Results

MyIstria

Between 2016 and 2021, we achieved excellent results in the number of bookings across all channels, especially through Google Ads. This had a significant impact on the client’s revenue growth during the observed five-year period. Some of the highlighted advertising results include:

An increase in direct bookings via Google Ads channels by 331%
Total increase in direct bookings (from all channels) by 253%
Revenue growth (from all channels) of 270%
Social media user reach increased by 314%, reaching up to 1,161,910 users
Increase in the number of villas offered from 400 to almost 1300

Learn more

SEO FAQ

How does SEO optimization work?

Modern SEO is a 360° process that turns your website into an authority that search engines (and AI) want to recommend. Our approach includes:

Technical SEO: improving site speed, mobile responsiveness, and structure so Google can easily crawl and understand your website
On-Page & Content: creating high-converting content optimized for keywords your customers actually search for
AEO (Answer Engine Optimization): structuring content so it is clear for AI systems and voice assistants (Google Assistant, Siri, Alexa), increasing the chances of being used as an answer
GEO (Generative Engine Optimization): preparing your website for the AI era (ChatGPT, Perplexity, Google Gemini) so it becomes a trusted source in AI-generated answers
Local SEO: ensuring you appear at the top of Google Maps for nearby searches
Off-Page & Authority: building high-quality backlinks to strengthen your credibility

SEO is a long-term strategy, not a quick fix. Contact us for an SEO audit to identify the best growth opportunities.

Is SEO a one-time service or an ongoing process?

SEO is not a one-time service, but an ongoing process, as algorithms, competition, and user behavior constantly change.

Long-term results and stable rankings require continuous optimization and strategy adjustments.

What does an SEO audit and analysis include?

An SEO audit is a detailed analysis of your website aimed at identifying technical, content, and strategic opportunities for improvement. It includes:

Technical analysis - indexing, site structure, loading speed, mobile usability, Core Web Vitals, and technical issues
On-page SEO analysis - titles, meta descriptions, heading structure, internal linking, and content optimization
Content analysis - relevance, quality, and alignment with user search intent
Backlink profile analysis - quality and structure of external links and potential risks
Competitor analysis - benchmarking against key competitors and identifying growth opportunities
SEO recommendations & action plan - clear, prioritized steps based on impact and ease of implementation

The result is a clear and actionable report that serves as the foundation for a long-term SEO strategy.