Optimization for AI and ChatGPT searches

How to optimize content for AI tools like ChatGPT and Google SGE?

Answer Engine Optimization (AEO) is a content optimization approach tailored to how users search for information today - increasingly through AI tools like ChatGPT, Google SGE, Bing AI, as well as Google’s direct answers such as Featured Snippets and the “People Also Ask” section.

Unlike SEO, which aims for the best possible ranking in search results, AEO focuses on making your content a concrete and accurate answer that is immediately shown to users - without requiring them to click a link and visit the website.

In other words: AEO does not replace SEO but complements it. It enables brands to be recognized as a trusted source of information at the moment a user seeks an answer - whether on a search engine or via an AI assistant.

At Arbona, we develop AEO strategies that help brands ensure visibility exactly where users increasingly find answers today - in AI-generated results and direct search engine answers.
The price for AEO optimization is available upon request.