Google Ads remarketing

Name: Google Ads remarketing
Availability: InStock
Author: Arbona

Arbona is giving you a free eBook with a Remarketing advertising strategy.

Have you ever found yourself constantly followed by ads showing products you previously viewed on an online shop?
We're sure this happens to you every day — and the reason WHY isn’t all that complicated!

In this eBook, we’ll talk about Google Ads remarketing, or in other words, retargeting users.

Through 6 chapters, we’ll introduce you to the basic concepts of Google Ads remarketing, the prerequisites for remarketing, as well as real-life examples.
We’ll describe the types of campaigns that support remarketing and include bonus ideas for creating remarketing lists.

What will you learn?

Prerequisites for remarketing

Methods for collecting remarketing audiences via Google Analytics and Google Tag Manager, and creating lists to target desired ads.

Types of remarketing advertising

Main types of campaigns and ways you can use remarketing campaigns, along with several ideas for each.

How it looks in practice

A brief overview of a real remarketing campaign example with one of our long-term clients.

Ideas for a remarketing list

Bonus at the end – a list of remarketing list ideas that you can further customize to your needs.

Remarketing is a useful option that you should definitely implement in your advertising strategy.

Remarketing reminds website visitors about you and creates a connection with your brand!

Download our free e-book and learn the importance of Google Ads remarketing, its possibilities, and practical application through real examples!

Download

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